By Lisa Wozniak Have you been in this situation before? You spend countless hours creating your email list for your email marketing campaign, you come up with a giveaway to entice your readers to give you their email address, you create an opt-in page, and set up your auto responder […]
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Social Media Psychology – Why we Like, Comment and Share
By Lisa Wozniak We’ve all been there, we go online to accomplish something specific; check our email, posts, look for a specific page or site and then it happens. We end up falling into a rabbit hole of social media posts that capture our attention. But, have you ever wondered […]
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Six Steps to Juggling Social Media
By: Lisa Wozniak Social media is an amazing approach to marketing that has helped countless numbers of businesses, nonprofits and medical professionals grow their business and increase their exposure. With so many platforms to choose from that appeal to so many different demographics it can leave many feeling like the […]
Read MoreFrequency or Quality in Social Media Posting
By Lisa Wozniak There’s been a long running debate about the frequency and quality in social media posting. The fact is, it really is a balancing act. There is a fine line between making sure you keep your name and brand in the eyes of the public and being […]
Read MoreWhat Results Can I Expect from Social Media Marketing
From time to time I’m asked by business owners, ” What results can I expect from Social Media Marketing?” The quick answer is that it depends on the participation in each platform in which you engage. This is usually met with a roll of the eyes and frustration for many […]
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