SEO is the most sought after prize in the marketing arena. The ability to crawl higher in Google’s search rankings is what we all strive for in our business. There are a number of ways to achieve this. One thing we know for certain in marketing, is that video is king. If you want to ensure that you’re being seen online, video is the best way to get noticed. While blogging is a powerful way to help you crawl up the Google search rankings, many are wondering if the use of video will accomplish the[…]
By Lisa Wozniak If you are a small business owner, you know how hard it can be to devote the time and energy to researching and writing an engaging blog article for your customer base, only to listen to the sound of crickets after it’s posted. You look at your stats from the blogs you’re posting and the cricket theory is confirmed. Is anyone even reading this thing you wonder? Well if you merely write your blog and post it to your blog site, then chances are the answer to that question is a resounding[…]
Have you ever been intimidated about writing a blog post that has intentional SEO content? That was something that used to keep me up at night for sure. We all want to have the strong search engine optimization that will take us to the top of Google’s coveted rankings, don’t we? But how do you know which keywords? How do we know if they work? How do we use them in the content of the blog post? Should it only be in the title? How do you select a title that will be enticing enough to capture your readers?