By Lisa Wozniak We’ve all been there, we go online to accomplish something specific; check our email, posts, look for a specific page or site and then it happens. We end up falling into a rabbit hole of social media posts that capture our attention. But, have you ever wondered why this happens? There is psychology that determines why we like, comment and share with others online. A recent study showed a direct connection between Social Media and the brain’s reward center. This area processes rewarding feelings about social acceptance. So if we are checking[…]
Have you ever been intimidated about writing a blog post that has intentional SEO content? That was something that used to keep me up at night for sure. We all want to have the strong search engine optimization that will take us to the top of Google’s coveted rankings, don’t we? But how do you know which keywords? How do we know if they work? How do we use them in the content of the blog post? Should it only be in the title? How do you select a title that will be enticing enough to capture your readers?
Does your business have a blog? Have you considered starting one? As a business owner you may have many objections to this project. After all, you’re so busy with the day to day aspects of your business, how can you possibly be bothered with one more thing. You’re an accountant, a payroll clerk an inventory specialist, tech support, housekeeping, customer service rep and purchasing agent, just to name a few. Many feel that they have no time, that it will not yield results and ultimately be a waste of their time , or they don’t[…]