Want More Money? Narrow your Small Business Niche

Narrow your Small Business Niche

By Lisa Wozniak As an entrepreneur we’re driven to make as much money as possible. It’s almost instinctual. Where many of us fall short is in positioning our business to be all things to all people. This leaves us feeling not only burned out but often unsuccessful as we attempt to fulfill unrealistic expectations. Want more money? Narrow your small business niche. It’s true and here’s why: More unique = Less Competition. It’s true. The more unique you are the more you stand out in a crowd. And let’s face it, it’s getting more and[…]

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